Why Organic Cotton?


Once blessed with the responsibility of nurturing a precious new life, it is natural that many new mothers start exploring the benefits of organic food, natural care products and organic baby clothes.

Your Baby’s Health

A baby is the most susceptible to its environment in its early years and a baby’s skin is more porous than our adult skin, meaning that they absorb toxins at a substantially higher rate than us. The chemicals used to grow and manufacture non-organic cotton can be absorbed by the body through the skin, and in the case of a baby’s tender skin, this can cause harm to baby’s health and safety through allergic reaction, rash, asthma, chemical sensitivities. Organic cotton is non allergenic and the ideal fabric for a baby’s sensitive skin as it is grown and processed without the use of harmful chemicals.


Cotton is loved as one of the softest, most comfortable fabrics – but unfortunately, it’s also one of the most heavily chemically treated crops in the world. Those chemicals change the make-up of the cotton, penetrating the fibers that make the fabric so soft. Organic cotton clothing is cotton in its most natural form, using the raw fibers as they were intended by nature; this is why organic cotton clothing is so much softer than non-organic cotton.

Babies’ skin is especially absorbent and sensitive to chemicals – that’s why we use dye-free, chemical-free laundry detergent and skip fabric softeners. Organic cotton and other untreated materials, such as organic wool; linen; soy; and bamboo-based clothing, are essentially the same thing – fabric soft enough (and pesticide-free) to protect even the most sensitive, precious skin there is; that of our little ones.


Synthetic fabrics have a tendency to pill, emit static electricity, trap perspiration, and age quickly – these things happen as a result of unnatural fibers and the “ingredients” added to the natural fibers. In its natural form, cotton wears extremely well and is an amazingly breathable fabric; organic cotton protects these natural qualities, passing the benefits onto your loved ones when they wear organic cotton clothing. Organic cotton garments are strong because they’ve gone through significantly less processing than regular cotton garments. Organic clothing can typically be washed up to ten times more than clothing made from conventional cotton. So, while yes, they are generally more expensive, you’re also likely to get more mileage out of organic cotton clothing. If you’re a parent planning on having multiple children, then this investment will truly add up because you can save them to hand down to your next child. Not only are longer wearing garments better for your pocket, but since they’re kept longer they create less waste too.

The Green Choice

We generally regard cotton as a natural, harmless fibre. However, did you know that cotton is considered the world’s “dirtiest” crop? The cotton plant requires more pesticides and fertilizer than any other crop we grow. More than 25% of the world’s pesticides and 16% of the world’s insecticides get dumped on this one crop. Conventional cotton is grown and harvested through a chemically intensive process to control the plants development, ward off pests and prepare the crop for harvest. Once conventional cotton has been harvested, it is normally bleached, dyed and finished with another concoction of chemicals, many of which are known to be toxic and allergenic. Organic production methods replenish and maintain soil fertility, reduce the use of toxic pesticides and fertilizers, and contribute to biologically diverse agriculture.
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